How it works
Whether you're buying, selling, or advising on fractional vacation home ownership, Plum makes it simple, transparent, and secure.
Choose Your Role
Select the option that best describes you to see your personalized path
I’m a Buyer
Looking to purchase a fractional share of a vacation home—either an existing share or forming a new group.
I’m a Seller
Own a vacation property and want to fractionalize it, unlock equity, while potentially maintaining a share.
I’m a Real Estate Agent
Help clients explore fractional ownership as an alternative to traditional sales—and earn competitive commissions.
For Buyers:
Three Ways to Own
Choose the path that fits your timeline, flexibility, and desired level of involvement
Buy an
Existing Share
Purchase a share that's already available on PlumMarketplace. Move in quickly.
Best for:
Buyers who want to move quickly and have found a property they love on PlumMarketplace.
Join an
Existing Group
Connect with an existing group forming to purchase a new property together.
Best for:
Buyers flexible on location who want to join others with similar vacation goals.
Start Your
Own Group
Define your ideal scenario and recruit co-owners—family, friends, or vetted partners.
Best for:
Buyers with specific preferences or wanting to co-own with people they know.
For Buyers
Path 1: Buy an Existing Share
1. Find Your Property
Browse PlumMarketplace to find available shares in your desired location and price range. View property details, photos, financial information, and the Operating Agreement.
2. Get PlumCertified
Complete a credit and background check to verify your credentials. This builds trust with sellers and co-owners.
3. Review Documents
Access all property documents through PlumBinder: Operating Agreement, Fair Use Schedule, Appraisal, Inspection Report, Deed, Title, and MIPA.
4. Sign MIPA & Transfer Funds
Sign the Membership Interest Purchase Agreement (MIPA) and transfer your funds securely.
5. Start Enjoying Ownership
Access PlumConnect to schedule your vacation time, communicate with co-owners, and manage your share.
For Buyers
Path 2: Join a Group
1. Find or Connect with a Group
Browse existing groups forming on PlumMarketplace or get matched with compatible co-owners based on your preferences, budget, and desired location.
2. Get PlumCertified
Complete credit and background verification to join the group.
3. Create LLC & Operating Agreement
Plum helps your group establish the legal structure, create your Operating Agreement using our proven OA Blueprint, and open a dedicated bank account.
4. Find & Purchase Property
Work with a real estate agent to find your dream property. Close on the property with the LLC as the buyer.
5. Manage & Enjoy
Use PlumConnect for scheduling and communication. Optionally add PlumConcierge for full hands-off LLC management.
For Buyers
Path 3:
Start Your Own Group
1. Define Your Vision
Outline your ideal vacation home: location, size, budget, usage preferences. Decide if you're buying with family/friends or open to vetted co-owners.
2. Recruit Co-Owners
Invite family and friends, or let Plum help you find compatible co-owners. All potential co-owners get PlumCertified.
3. Establish Legal Structure
Create your LLC, develop your Operating Agreement with Plum's OA Blueprint, and set up your group's bank account.
4. Purchase Your Property
Find and close on your dream vacation home with the LLC as buyer.
5. Manage Together
Use PlumConnect for all property management needs, or go hands-off with PlumConcierge.
For Sellers
Fractionalize Your Property
1. Get PlumCertified
Verify your credentials as a seller through our background and credit check process.
2. Create LLC (if needed)
If your property isn't already in an LLC, Plum helps you create one and transfer the property. Check with your lender if the property is financed.
3. Develop Operating Agreement
Use Plum's proven OA Blueprint to create your Operating Agreement that defines ownership structure, usage rights, and responsibilities.
4. Set Up Banking & Scheduling
Open a dedicated bank account for the LLC and build a Fair Use Schedule for each share using Plum's scheduling tools.
5. Create Budget & MIPA
Develop a per-share budget covering monthly expenses plus closing costs: Plum's success fee, reserve fund, first year of PlumConnect, and optional PlumConcierge.
6. List on PlumMarketplace
Your property goes live with all documents in PlumBinder. Connect with PlumCertified buyers and manage inquiries through the platform.
For Real Estate Agents
1. Understand Fractional Ownership
Fractional ownership isn't a timeshare—it's true equity ownership where buyers own a percentage of the property. This can be a better option for clients than a traditional sale in certain situations.
2. Identify the Right Clients
Look for property owners who want to unlock equity while maintaining usage rights, or buyers who want vacation home access at a fraction of the cost. Fractional can often yield better results than a straight sale.
3. Present Plum as the Solution
Plum handles all the complexity: LLC creation, Operating Agreements, PlumCertified buyer verification, ongoing management, and the transaction infrastructure. You focus on what you do best—real estate.
4. Earn Competitive Commissions
Real estate agents earn standard commissions on fractional transactions. Help multiple buyers purchase shares of the same property, or help sellers fractionalize—either way, you're compensated fairly.
5. Partner with Plum
We provide education, marketing materials, and ongoing support to help you confidently advise clients on fractional ownership. Together, we make the transaction seamless.
Expand Your Services
The Plum Platform
Every path includes access to our complete management ecosystem
Plum Marketplace
Buy and sell fractional shares with confidence.
Access PlumCertified buyers, transparent pricing, and professional property presentations with PlumBinder documents.
Plum Connect
Your property management hub.
Schedule vacations, communicate with co-owners, store documents, manage photos, and integrate banking (Mercury).
FAQ
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Plum makes it easy to form your group, get your ducks in a row, and then engage a real estate agent. Your first step is to engage us to help you craft a Plum based on your budget, and then share it with people with whom you’d like to buy a home!
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With a timeshare, you are simply buying “time”. With Plum CoOwnership, you are efficiently buying a fraction or share of a complete vacation home and your usage and equity is equal to your share percentage. Of course, your share price can vary based on the property sale price and number of co-owners. Regardless, this type of investment asset is likely to increase in value over time versus a timeshare which depreciates over time.
Timeshares are usually condos at a vacation resort, whereas you can co-own a home in any neighborhood in a vacation destination. Typically, timeshares offer limited flexibility with your designated vacation period. Plum CoOwnership, on the other hand, offers greater flexibility in scheduling your vacation. Moreover, you are not allowed to rent or Airbnb your timeshare. With Plum, the co-buyers or group has the option to rent and makes that determination, subject to local rules and regulations.
Pacaso is an established leader in ultra-luxury property co-ownership. Plum does not own properties but offers access to available vacation properties and other co-buyers through a shared technology platform, while Pacaso only offers access to their properties from their robust acquired real estate portfolio. High net-worth individuals compete for select Pacaso homes vs. Plum’s mass affluent customers that have access to properties anywhere.
Learn more with our fractional ownership comparison of timeshares, Pacaso and Plum.
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Plum provides a background check, a credit check, and a budget check to ensure that all parties will be good co-owners, also known as PlumCertified. The results are confidential to the buyer who is being vetted, and, in the event that there is a red flag, the vetted buyer has the opportunity to simply and elegantly remove themselves from the process.
Co-Owner Stories
Did you know that there are over 2 million co-owned vacation homes in the US? It is one of the most common ways to make second homes affordable and accessible. Here are three Plum clients sharing their experiences with co-ownership, and how Plum helped make it possible.
Entrepreneurial Mom Recruits Beach Group
Jenn wanted a beach home, so she recruited a group of co-owners to buy one.
Friends Form Group to Buy Mountain Home
The Mathiases partnered with 3 other families to co-own the mountain home of their dreams.
Sibling Harmony in Inherited Lake Home
Katy and her siblings inherited a lake home and turned to Plum to make co-ownership easy.
